DEREK NELSON

Creative Visionary & Architect of Awesome

Partner – Digital Media Director

Derek Nelson epitomizes what hard work and determination can lead to. After earning his Bachelor of Arts in Digital Technology & Culture from Washington State University, he spent countless hours and late nights teaching himself Javascript, CSS and any other web language or code that was useful. Years of honing his web skills transitioned to growing his business acumen and creative direction abilities. Now Derek combines his exceptional creative talents with a problem solver’s mentality to implement successful strategies in everything we create on behalf of our clients.

As partner at Focal Point, Derek inspires and brings the very best out of our staff – leading a team of creative pros to produce captivating content that's dripping in authenticity. He oversees digital strategy and creation, as well as visual storytelling for video and digital platforms.

Derek's vast knowledge and depth of industry experience is an invaluable asset to our clients. His expertise has benefited clients in just about every industry, including ag and viticulture, law and social justice, tourism, financial, food service, auto sales, healthcare, cannabis/hemp, clean energy, government and many more.

When he's not in the office, you can find Derek on the links. The avid golfer and general golf enthusiast is always up for a round. The man of many talents also occasionally finds time to paint with acrylics or oils, plays a number of musical instruments and is dog-Dad to a Standard Schnauzer named Wellington Beauregard Nelson the 1st, or Wellie for short.